Bruster's Leverages Loyalty Program


Bruster’s reached a 187% ROI through a highly targeted promotion through Paytronix that leveraged customer data and was driven by RFM segmentation.
Source: New feed

Why Hotels Are Turning to the Panic Button


Turnover is one of the hospitality industry’s largest costs, but by providing employees with a safe work environment, employers can reassure employees they are valued by the organization and engender loyalty among staff members.
Source: New feed