Bold Brits Seek Out A Life Less Ordinary

Brits will forgo almost everything to enjoy a new travel experience, according to new research revealed today by Hilton Hotels & Resorts, the flagship brand of Hilton Worldwide (NYSE: HLT). Nearly eight out of 10 (79 percent) of these so-called Experience Hunters said they are prepared to sacrifice material goods in order to experience the new and unique.
Source: Hotel Industry News