With manual tasks undermining the guest experience, operators are turning to automation and outsourcing to boost efficiency and reinvest in their teams.
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Ireckonu Unveils Integrated Marketing Automation to Turn Guest Data into Revenue
Built on its powerful Customer Data Platform (CDP), the new tool lets hoteliers activate real-time guest data for hyper-targeted campaigns across email, SMS, and WhatsApp.
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CASE STUDY: How Texas A&M Hotel Improved Communications and Boosted Operational Efficiency with Maestro PMS and PurpleCloud
By integrating an all-in-one PMS with smart housekeeping technology, the hotel streamlined communication and improved productivity across departments.
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Quore Equips 74 IHG Army Hotels with Housekeeping Platform to Enhance Mission Support
The enterprise-wide rollout aims to solve unique logistical challenges on secure military posts by optimizing housekeeping operations and improving team communication.
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40-Year-Old Hospitality Tech Leader RMS Rebrands for Modern Era
The new identity for the global software provider focuses on how its platform enables the service and operational seamlessness that define great guest experiences.
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OTAs Beat Hotel-Direct Rates in 75% of Searches, New Report Shows
123Compare.me’s biannual World Parity Monitor details the scale of the rate parity challenge for hotels but also highlights where the direct channel still holds a key advantage.
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Casago Names Wheelhouse Exclusive Revenue Partner to Power Post-Vacasa Growth
The decision, which follows the acquisition of Vacasa, was driven by Wheelhouse’s hybrid model that empowers local franchisees and teams to customize pricing.
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Lighthouse Joins Oracle Cloud Marketplace, Deepens OPERA Cloud Integration
New integration via the Oracle Hospitality Integration Platform (OHIP) gives hoteliers streamlined access to real-time market insights and pricing tools directly within their operational workflow.
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PriceLabs and Booking.com Partner to Simplify Dynamic Pricing for Hosts
The new direct integration allows property managers, especially those without a Property Management System (PMS), to automate and optimize their rates directly on the major travel platform.
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eviivo Integrates SMS and WhatsApp into Unified Guest Messaging Hub
The property management system now allows operators to manage all guest conversations—from texts to emails to OTA messages—in a single AI-powered inbox, citing open rates 5× higher than email.
Source: New feed