Effective personalization begins with collecting and utilizing first-party customer data. Let’s take a look at how hospitality business leaders are using first-party customer data to create personalized customer experiences.
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Aloha Poke wants to leverage its rewards program to help retain customers and build a more data-driven marketing operation. 
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Four principles to guide hotel leaders in creating more sustainable facilities.  
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Less than 6,000 out of 800,000 hotels worldwide can be recognized as an eco-hotel.
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PCI DSS v4.0 replaces version 3.2.1 to address emerging threats and technologies and enable innovative methods to combat new threats.
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Choice can now offer an ‘Instant Group Room Block’ that enables its customers to immediately reserve a large block of rooms for their guests without having to engage the participating hotel directly, and with no need for guests to call the hotel.
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